Lighthouse Parking

The challenge wasn’t simply designing a better interface.

It was designing an experience for people who were already on the move.

The Challenge

Parking is a high urgency experience.

Drivers don’t want to spend time figuring out where to park, how much it costs, or what they need to do next.

The experience needed to quickly answer:

• Where can I park?
• How much will it cost?
• Is there availability?
• How do I get there?
• What do I do when I arrive?

Every unnecessary step creates friction at exactly the wrong moment.

The Opportunity

Turn parking into a guided experience.

Instead of making users navigate a complicated parking system, the experience was designed around the driver’s immediate intent.

Find → Choose → Navigate → Park

The goal was to make the entire experience feel predictable and effortless.

The Result

The redesigned experience created a simpler digital journey between discovering a parking location and actually arriving there.

By organizing the experience around the driver’s intent, Lighthouse Parking could turn a traditionally frustrating process into a more intuitive service experience.

The best parking experience is the one you barely have to think about.

What I Learned

Great service design connects the digital and physical worlds.

A parking experience doesn’t end when someone closes an app.

The design has to work in the real world, under real conditions, with users who are often distracted, moving, and making decisions quickly.

The interface is only one part of the experience.

At a Glance

PROBLEM

Parking information and workflows created unnecessary friction for drivers.

ROLE

UX/UI Designer.

SOLUTION

A mobile focused experience built around finding, choosing, navigating, and parking.

IMPACT

A more intuitive connection between the digital parking experience and the physical arrival experience.

SKILLS

Service Design · Mobile UX · UX Strategy · Interaction Design · Information Architecture · UI Design